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Views per Session and Average Session Duration now available in GA4

Advertisers should really be informed that the change in session counts concerning UA and GA4 can vary from small business to enterprise.

Google Analytics 4 (GA4) now has two new metrics out there in Explorations and Reporting Customization.

Google Analytics Solution Manager Carly Boddy tweeted about the two new updates yesterday.

Why we treatment. Advertisers and models really should choose notice of the new metrics offered and utilize them even so they see healthy to evaluate functionality for their possess accounts.

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Nicole Farley

Nicole Farley is an editor for Lookup Motor Land masking all points PPC. In addition to being a Maritime Corps veteran, she has an substantial background in digital advertising and marketing, an MBA and a penchant for correct crime, podcasts, travel, and treats.